Case study

Elevate

What we didGraphic Design, AI
DisciplineGraphic design
Elevate Saturdays summer launch poster in warm tones advertising 2 for 1 cocktails, with two women holding drinks
I.

Elevate, a premier nightclub event hosted in the Cardiff's largest nightclub, enlisted my help for their social media promotions.

Elevate poster for Halloween announcing Night Jar tables sold out, over a fiery graveyard sceneElevate poster in purple announcing the final three club room tables for 28 October

Over the course of their brand evolution, I created artwork that aligned seamlessly with both their old and new brand identities. This collaboration ensured that their promotional materials remained visually cohesive and effective throughout the transition.

Elevate poster in teal announcing the event is sold out for 28 OctoberElevate poster in neon pink asking Is your birthday in December?, above a glowing sports car
Elevate summer launch poster with a woman sipping a cocktail and 2 for 1 cocktails all night long
Pink Elevate menu card for a pink lemonade drinks package
II.

About the work

The introduction of AI was a significant benefit for this project. It allowed for the creation of multiple promotional materials with a consistent feel. For instance, the Halloween special required various messages, and by strategically prompting the AI, I generated background images that made the event exciting and provided the correct atmosphere without overpowering the messaging. This approach ensured that each piece of promotional material was visually cohesive and engaging while maintaining clarity and focus on the event details.

Elevate 2 for 1 cocktails poster on a roadside billboard with people walking past at sunset
Hand holding a phone showing an Elevate event page in blueHands passing a black Elevate flyer with drink prices in pink
Open spiral notebook showing Elevate club night design pages
More workAll work
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